Business, technology, and marketing executives almost have too much of a good thing when it comes to launching customer experience (CX) initiatives. Why? They are inundated with more can possibly fund, staff, or manage at any given time. Not only do CX projects involve technology changes, but successful initiatives also require a deep shift in […]
Category Archives: User Experience
New Publication and Free Downloadable ARMA Guide
The ARMA Guide To The Information Profession (“ARMA Guide”) establishes the major areas of knowledge which must be attained to successfully be an Information Professional and provides a common terminology, understandings, and strategies amongst the various sub-disciplines of the Information Profession. The ARMA Guide is also available in an expanded version with commentary, analysis, and […]